Novozymes
To limit time and travel expenses when presenting the Novozymes facilities in Kalunborg, we developed a VR tour.
Our challenge
We collaborated with Nicolai Brix from B-Visuals to create a virtual reality tour of the Novozymes facilities in Kalundborg.
The goal of the project was threefold: First and foremost, Novozymes® wanted to limit time and travel expenses. Secondly, Novozymes® wanted to display their facilities without revealing classified business strategies and/or technologies. Lastly, they wanted to enable their sales team around the world to show the production facilities to potential clients.
Creating a new and innovative way for visitors to experience the production facilities in Kalundborg
Our approach
We knew that our client wanted the best possible virtual reality solution. They wanted the users of the virtual tour to feel that they were within the actual facilities.
Accordingly, we decided that the footage of the facilities was to be made using the Nokia OZO Nokia OZO 360 degree camera, which is capable of shooting 4k stereoscopic video for a unique visual experience.
In addition, we added full spatial audio using the Ozo's eight external microphones to create the most comprehensive virtual reality tour possible.
Our conclusion
During this project, we gained great insight into cross media production and how to utilize different parts of media to create a cohesive and useful product.
We discovered new aspects, processes and considerations regarding convenience and flexibility. Virtual reality is a medium for the future and we hope to collaborate on many more projects like this one in the years to come.